NOBLvsAIVLETF Comparison
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ProShares S&P 500 Dividend Aristocrats ETF (NOBL) belongs to the US High Dividend segment. WisdomTree U.S. AI Enhanced Value Fund ETF (AIVL) is part of the US Large Cap Value segment. NOBL's top 3 sector exposures are Consumer Non-Cyclicals, Industrials and Finance. In contrast, AIVL's top sector exposures are Industrials, Technology and Finance. NOBL is less expensive with a Total Expense Ratio (TER) of 0.35%, versus 0.38% for AIVL. NOBL is up 11.06% year-to-date (YTD) with -$459M in YTD flows. AIVL performs better with 15.7% YTD performance, and -$9M in YTD flows. Run a side-by-side ETF comparison of NOBL and AIVL below, and assess how they stack up in performance, liquidity, risk, exposure, holdings, and more, helping you select the best ETF for your investments.
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NOBL vs AIVL performance and flow charts
Performance
Cumulative Flows
Historic performance and flows
Data as of 07/30/2026
| 1M | 3M | YTD | 1Y | 3Y | 5Y | ||
|---|---|---|---|---|---|---|---|
| Perf. | NOBL AIVL | +1.80%+0.72% | +6.03%+7.75% | +11.06%+15.70% | +14.36%+18.43% | +26.21%+44.58% | +37.24%+51.48% |
| Flows | NOBL AIVL | -$46M+$7M | -$214M+$202K | -$459M-$9M | -$968M-$26M | -$2.17B-$96M | +$385M-$251M |
Volatility and drawdown
| 3M | 1Y | 3Y | 5Y | ||
|---|---|---|---|---|---|
| Volatility | NOBL AIVL | +13.81%+12.69% | +11.83%+12.04% | +12.64%+13.04% | +14.31%+14.86% |
| Max drawdown | NOBL AIVL | -3.02%-1.85% | -9.14%-7.83% | -15.22%-14.35% | -17.94%-19.08% |
| Max drawdown duration | NOBL AIVL | 22d15d | 122d63d | 400d211d | 561d779d |
Trading data
NOBL | AIVL | |
Last sale 7/31/2026 at 1:30 PM | $57.08 | $132.71 |
| Previous close 07/30/2026 | $57.19 | $132.16 |
| Consolidated volume 07/30/2026 | ||
| Average volume 30 days | ||
| Average discount or premium 30 days | ||
| Average Bid/Ask spread 30 days |
Replication quality
Data as of June 30, 2026
1-year trailing difference
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AIVL
is actively managed and doesn’t replicate an indexNOBL | AIVL | |
|---|---|---|
| Tracking error | ||
| Tracking difference | ||
| 1 year cumulative return difference | ||
| Best | ||
| Worst | ||
| Daily return difference | ||
| Average | ||
| Worst | ||
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Main metrics
Last update 7/31/2026 at 1:30 PM
Live
Closed
NOBL | AIVL | |
|---|---|---|
| Last price | $57.08 | $132.71 |
| 1D performance | -0.19% | +0.42% |
| AuM | $11.70 B | $425.90 M |
| E/R | 0.35% | 0.38% |
Characteristics
NOBL | AIVL | |
|---|---|---|
| Management strategy | Passive | Active |
| Provider | ProShares | WisdomTree |
| Benchmark | S&P 500 Dividend Aristocrats Index | - |
| N° of holdings | 69 | 866 |
| Asset class | Equities | - |
| Trailing 12m distribution yield | Join | Join |
| Inception date | October 9, 2013 | June 16, 2006 |
| ESG | No | No |
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Exposure
Countries
NOBL
USA
92.87%
Other
7.13%
AIVL
USA
93.3%
Other
6.7%
Sectors
NOBL
Consumer Non-Cycl.
22.24%
Industrials
19.02%
Finance
14.67%
Non-Energy Materi.
11.34%
Healthcare
10.59%
Other
22.13%
AIVL
Industrials
19.85%
Technology
17.81%
Finance
17.5%
Healthcare
12.17%
Utilities
8.93%
Consumer Non-Cycl.
8.14%
Other
15.6%
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Diversification
NOBL
Total weight of top 15 holdings out of 15
24.57%
AIVL
Total weight of top 15 holdings out of 15
47%
Top 15 holdings
Data as of June 30, 2026
NOBL
Caterpillar, Inc.
1.76%
West Pharmaceutical Services, Inc.
1.75%
Hormel Foods Corp.
1.70%
Franklin Resources, Inc.
1.69%
Stanley Black & Decker, Inc.
1.66%
The J. M. Smucker Co.
1.65%
Nucor Corp.
1.64%
W.W. Grainger, Inc.
1.62%
AbbVie, Inc.
1.62%
Cardinal Health, Inc.
1.61%
Colgate-Palmolive Co.
1.59%
Federal Realty Investment Trust
1.59%
Essex Property Trust, Inc.
1.58%
Kimberly-Clark Corp.
1.56%
PPG Industries, Inc.
1.54%
AIVL
Micron Technology, Inc.
5.94%
Bank of America Corp.
4.13%
U.S. Bancorp
3.49%
Altria Group, Inc.
3.27%
Danaher Corp.
3.11%
Medtronic Plc
3.04%
Procter & Gamble Co.
2.99%
NiSource, Inc.
2.96%
Teledyne Technologies, Inc.
2.90%
Honeywell International, Inc.
2.73%
Fortive Corp.
2.70%
Ciena Corp.
2.59%
Nasdaq, Inc.
2.45%
CenterPoint Energy, Inc.
2.43%
RTX Corp.
2.29%
Frequently asked questions about NOBL and AIVL
How have the NOBL and AIVL ETFs performed in 2026?
As of July 30, 2026, NOBL is up 11.06% year-to-date (YTD), while AIVL has returned 15.7%. That puts AIVL better performer ahead so far this year.
Which ETF is attracting more investor money: NOBL or AIVL?
Year-to-date, the NOBL ETF saw -$459M in flows, compared to -$9M for AIVL.
Which ETF is more volatile: NOBL or AIVL?
Over the past year, NOBL had a volatility of 11.83%, while AIVL experienced 12.04%.
Which ETF is bigger: NOBL or AIVL?
As of July 30, 2026, NOBL holds $11.70 B in assets under management (AUM), while AIVL manages $425.90 M.
What sectors do the NOBL and AIVL ETFs invest in?
NOBL leans toward sectors like Consumer Non-Cyclicals, Industrials and Finance. Meanwhile, AIVL focuses on Industrials, Technology and Finance.
What are the top holdings of the NOBL ETF and AIVL ETF?
NOBL top holdings include Caterpillar, Inc., West Pharmaceutical Services, Inc. and Hormel Foods Corp.. AIVL holds in its top three: Micron Technology, Inc., Bank of America Corp. and U.S. Bancorp.
Which ETF is more diversified: NOBL or AIVL?
NOBL holds 69 securities with 24.57% of its assets in the top 15. AIVL has 882 securities and a top 15 weight of 47%.
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Latest news about NOBL & AIVL
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