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Segment| Data as of 07/27/2026
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New Consumers & Focus ETFs

1D perf
2.75%
1D flows
-$1M
Total AuM
$1.47B
Total ETFs
17

Aggregate data of 17 funds

Performance

-6.0-4.0-2.00.02.0%Jun 29Jul 6Jul 13Jul 20Jul 27

Flows

-150 M-100 M-50 M0 M
1M3MYTD1Y3Y5Y
Perf.-2.01%+11.07%+3.24%+8.77%+46.54%
Flows-$169M-$211M-$285M-$580M-$2.34B-

Top ETFs in this segment

1D+3.07%1W flows+$1KView
1D+1.24%1W flows-View
1D+3.84%1W flows-View
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Just published in New Consumers & Focus

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From Playlists to Portfolios: Investing in Music’s Future

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Movers in New Consumers & Focus

Top
Bottom
Top performers, 1 week1W perf.YTD perf.
BEDZ
AdvisorShares Hotel ETF+2.12%+12.70%
YUNG
Corgi Longevity Consumer ETF+1.75% 
AGNG
Global X Aging Population ETF+1.66%+3.88%
AWAY
Amplify Travel Tech ETF+1.58%-10.79%
HERO
Global X Video Games & Esports ETF+1.52%-13.96%
Top inflows, 1 week1W flowYTD flows
MUSQ
MUSQ Global Music Industry Index ETF+$1K-$509K
HERO
Global X Video Games & Esports ETF--$30M
GAMR
Amplify Video Game Tech ETF--$5M
AWAY
Amplify Travel Tech ETF--$6M
ODDZ
Corgi Sports Betting & Gambling ETF--

Data period: July 20 - 27, 2026

Performance lists exclude leveraged and inverse ETFs

Recently launched ETFs

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