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UNOVvsHELOETF Comparison

ETF 1
UNOV

Innovator U.S. Equity Ultra Buffer ETF - November

This fund is part of
Options Strategies
-0.98%
VS
ETF 2
HELO

JPMorgan Hedged Equity Laddered Overlay ETF

This fund is part of
Options Strategies
-0.98%

Innovator U.S. Equity Ultra Buffer ETF - November (UNOV) and JPMorgan Hedged Equity Laddered Overlay ETF (HELO) belong to the same industry segment: Options Strategies. UNOV is more expensive with a Total Expense Ratio (TER) of 0.79%, versus 0.5% for HELO. UNOV is up 9.26% year-to-date (YTD) with -$84M in YTD flows. HELO performs worse with 4.62% YTD performance, and +$1.07B in YTD flows. Run a side-by-side ETF comparison of UNOV and HELO below, and assess how they stack up in performance, liquidity, risk, exposure, holdings, and more, helping you select the best ETF for your investments.

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UNOV vs HELO performance and flow charts

Performance

0.00.51.01.52.0%Sep 16Sep 23Sep 30Oct 7Oct 14

Cumulative Flows

0 M20 M40 M60 M80 MSep 16Sep 23Sep 30Oct 7Oct 14

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Historic performance and flows
Data as of 10/16/2026
1M3MYTD1Y3Y5Y
Perf.
UNOV
HELO
+1.57%+1.14%
+2.85%+1.63%
+9.26%+4.62%
+10.90%+7.59%
+34.39%+39.50%
+41.86%n/a
Flows
UNOV
HELO
-$1M+$78M
-$5M+$618M
-$84M+$1.07B
+$23M+$1.14B
+$44M+$4.25B
+$61M-
Volatility and drawdown
3M1Y3Y5Y
Volatility
UNOV
HELO
+4.81%+7.26%
+5.95%+7.02%
+6.62%+7.84%
+7.24%n/a
Max drawdown
UNOV
HELO
-1.27%-2.37%
-4.49%-5.83%
-9.04%-10.86%
-9.04%n/a
Max drawdown duration
UNOV
HELO
14d61d
70d73d
107d169d
107dn/a
Trading data

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UNOV
HELO
Last sale
10/19/2026 at 4:02 PM
$41.69
$69.48
Previous close
10/16/2026
$41.53
$69.21
Consolidated volume
10/16/2026
Average volume
30 days
Average discount or premium
30 days
Average Bid/Ask spread
30 days
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Main metrics
Last update 10/19/2026 at 4:02 PM
Live
Closed
UNOV
HELO
Last price
$41.69
$69.48
1D performance
+0.38%
+0.39%
AuM$106.00 M$4.86 B
E/R0.79%0.5%
Characteristics
UNOV
HELO
Management strategyActiveActive
ProviderInnovatorJ.P. Morgan Asset Management
Benchmark--
N° of holdings--
Asset class--
Trailing 12m distribution yield
Join
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Inception dateNovember 1, 2019September 28, 2023
ESGNoNo
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Exposure

Countries

UNOV
Data will be available soon
HELO
Data will be available soon

Sectors

UNOV
Data will be available soon
HELO
Data will be available soon
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Diversification

UNOV
Data will be available soon
HELO
Data will be available soon

Top 15 holdings

Data as of January 1, 1970
UNOV
Data will be available soon
HELO
Data will be available soon
Frequently asked questions about UNOV and HELO

How have the UNOV and HELO ETFs performed in 2026?

As of October 16, 2026, UNOV is up 9.26% year-to-date (YTD), while HELO has returned 4.62%. That puts UNOV better performer ahead so far this year.

Which ETF is attracting more investor money: UNOV or HELO?

Year-to-date, the UNOV ETF saw -$84M in flows, compared to +$1.07B for HELO.

Which ETF is more volatile: UNOV or HELO?

Over the past year, UNOV had a volatility of 5.95%, while HELO experienced 7.02%.

Which ETF is bigger: UNOV or HELO?

As of October 16, 2026, UNOV holds $106.00 M in assets under management (AUM), while HELO manages $4.86 B.

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