BNOVvsHELOETF Comparison
VS
Innovator U.S. Equity Buffer ETF - November (BNOV) and JPMorgan Hedged Equity Laddered Overlay ETF (HELO) belong to the same industry segment: Options Strategies. BNOV is more expensive with a Total Expense Ratio (TER) of 0.79%, versus 0.5% for HELO. BNOV is up 11.62% year-to-date (YTD) with -$52M in YTD flows. HELO performs worse with 5.33% YTD performance, and +$1.07B in YTD flows. Run a side-by-side ETF comparison of BNOV and HELO below, and assess how they stack up in performance, liquidity, risk, exposure, holdings, and more, helping you select the best ETF for your investments.
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BNOV vs HELO performance and flow charts
Performance
Cumulative Flows
Historic performance and flows
Data as of 10/15/2026
| 1M | 3M | YTD | 1Y | 3Y | 5Y | ||
|---|---|---|---|---|---|---|---|
| Perf. | BNOV HELO | +2.02%+1.42% | +2.73%+2.00% | +11.62%+5.33% | +13.77%+8.03% | +48.67%+40.45% | +53.92%n/a |
| Flows | BNOV HELO | -$5M+$83M | -$20M+$794M | -$52M+$1.07B | +$38M+$1.14B | +$50M+$4.25B | +$109M- |
Volatility and drawdown
| 3M | 1Y | 3Y | 5Y | ||
|---|---|---|---|---|---|
| Volatility | BNOV HELO | +8.41%+7.16% | +9.05%+7.00% | +9.98%+7.83% | +12.34%n/a |
| Max drawdown | BNOV HELO | -2.45%-2.37% | -6.52%-5.83% | -13.43%-10.86% | -16.34%n/a |
| Max drawdown duration | BNOV HELO | 16d60d | 70d73d | 124d169d | 522dn/a |
Trading data
BNOV | HELO | |
Last sale 10/16/2026 at 4:01 PM | $49.26 | $69.09 |
| Previous close 10/15/2026 | $49.60 | $69.67 |
| Consolidated volume 10/15/2026 | ||
| Average volume 30 days | ||
| Average discount or premium 30 days | ||
| Average Bid/Ask spread 30 days |
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Main metrics
Last update 10/16/2026 at 4:01 PM
Live
Closed
BNOV | HELO | |
|---|---|---|
| Last price | $49.26 | $69.09 |
| 1D performance | -0.69% | -0.83% |
| AuM | $197.13 M | $4.89 B |
| E/R | 0.79% | 0.5% |
Characteristics
BNOV | HELO | |
|---|---|---|
| Management strategy | Active | Active |
| Provider | Innovator | J.P. Morgan Asset Management |
| Benchmark | - | - |
| N° of holdings | - | - |
| Asset class | - | - |
| Trailing 12m distribution yield | Join | Join |
| Inception date | November 1, 2019 | September 28, 2023 |
| ESG | No | No |
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Exposure
Countries
BNOV
Data will be available soon
HELO
Data will be available soon
Sectors
BNOV
Data will be available soon
HELO
Data will be available soon
Diversification
BNOV
Data will be available soon
HELO
Data will be available soon
Top 15 holdings
Data as of January 1, 1970
BNOV
Data will be available soon
HELO
Data will be available soon
Frequently asked questions about BNOV and HELO
How have the BNOV and HELO ETFs performed in 2026?
As of October 15, 2026, BNOV is up 11.62% year-to-date (YTD), while HELO has returned 5.33%. That puts BNOV better performer ahead so far this year.
Which ETF is attracting more investor money: BNOV or HELO?
Year-to-date, the BNOV ETF saw -$52M in flows, compared to +$1.07B for HELO.
Which ETF is more volatile: BNOV or HELO?
Over the past year, BNOV had a volatility of 9.05%, while HELO experienced 7%.
Which ETF is bigger: BNOV or HELO?
As of October 15, 2026, BNOV holds $197.13 M in assets under management (AUM), while HELO manages $4.89 B.
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Latest news about BNOV & HELO
Hedged Equity ETFs: Options-Based Alternatives to the 60/40 Portfolio
March 25, 2025
HELO
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