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LOGOvsSCHGETF Comparison

ETF 1

LOGO

Alpha Brands Consumption Leaders ETF

This fund is part of

Uncategorized Equities

-0.72%

Full LOGO fund page

VS

ETF 2

SCHG

Schwab U.S. Large-Cap Growth ETF

This fund is part of

US Large Cap Growth

-1.39%

Full SCHG fund page

Alpha Brands Consumption Leaders ETF (LOGO) belongs to the Uncategorized Equities segment. Schwab U.S. Large-Cap Growth ETF (SCHG) is part of the US Large Cap Growth segment. LOGO's top 3 sector exposures are Technology, Finance and Industrials. In contrast, SCHG's top sector exposures are Technology, Healthcare and Consumer Non-Cyclicals. LOGO is more expensive with a Total Expense Ratio (TER) of 0.69%, versus 0.04% for SCHG. LOGO is down -3.58% year-to-date (YTD) with +$7M in YTD flows. SCHG performs better with 5.07% YTD performance, and +$4.24B in YTD flows. Run a side-by-side ETF comparison of LOGO and SCHG below, and assess how they stack up in performance, liquidity, risk, exposure, holdings, and more, helping you select the best ETF for your investments.

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LOGO vs SCHG performance and flow charts

Performance

Cumulative Flows

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Daily, global ETF data for advanced analysis or integration into apps (API), from our partner Trackinsight.

Data Services

Historic performance and flows

Data as of 07/17/2026

		1M	3M	YTD	1Y	3Y	5Y
Perf.	LOGO SCHG	-0.64%+2.28%	-2.15%+4.92%	-3.58%+5.07%	-2.76%+15.50%	n/a+79.19%	n/a+91.21%
Flows	LOGO SCHG	-+$194M	+$1M+$3.32B	+$7M+$4.24B	+$10M+$7.27B	-+$19.35B	-+$23.00B

Volatility and drawdown

		3M	1Y	3Y	5Y
Volatility	LOGO SCHG	+15.21%+16.32%	+14.75%+16.48%	n/a+19.80%	n/a+22.65%
Max drawdown	LOGO SCHG	-6.48%-7.55%	-18.33%-16.35%	n/a-23.41%	n/a-34.60%
Max drawdown duration	LOGO SCHG	50d46d	298d188d	n/a193d	n/a754d

Trading data

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	LOGO	SCHG
Last sale 7/17/2026 at 1:30 PM	$20.20	$34.18
Previous close 07/16/2026	$20.41	$34.63
Consolidated volume 07/16/2026
Average volume 30 days
Average discount or premium 30 days
Average Bid/Ask spread 30 days

Replication quality

Data as of June 30, 2026

1-year trailing difference

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LOGO

is actively managed and doesn’t replicate an index

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	LOGO	SCHG
Tracking error
Tracking difference
1 year cumulative return difference
Best
Worst
Daily return difference
Average
Worst

Main metrics

Last update 7/17/2026 at 1:30 PM

Live

Closed

	LOGO	SCHG
Last price	$20.20	$34.18
1D performance	-1.00%	-1.30%
AuM	$32.83 M	$59.79 B
E/R	0.69%	0.04%

Characteristics

	LOGO	SCHG
Management strategy	Active	Passive
Provider	Tidal	Schwab ETFs
Benchmark	-	Dow Jones U.S. Large-Cap Growth Total Stock Market Index
N° of holdings	30	187
Asset class	-	Equities
Trailing 12m distribution yield	Join	Join
Inception date	May 28, 2025	December 11, 2009
ESG	No	No

More LOGO data on Trackinsight

More SCHG data on Trackinsight

Exposure

Countries

LOGO

USA

80.77%

Other

19.23%

SCHG

USA

98.23%

Other

1.77%

Sectors

LOGO

Technology

39.05%

Finance

20.25%

Industrials

19.82%

Consumer Non-Cycl.

16.9%

Other

3.98%

SCHG

Technology

59.53%

Healthcare

8.21%

Consumer Non-Cycl.

7.63%

Other

24.63%

Diversification

LOGO

Total weight of top 15 holdings out of 15

67.14%

SCHG

Total weight of top 15 holdings out of 15

67.5%

Top 15 holdings

Data as of May 31, 2026

LOGO

Amazon.com, Inc.

8.57%

Netflix, Inc.

6.47%

Alphabet, Inc.

4.87%

Apple, Inc.

4.75%

GE Aerospace

4.72%

Taiwan Semiconductor Manufacturing Co., Ltd.

4.54%

NVIDIA Corp.

4.28%

Uber Technologies, Inc.

3.97%

Eli Lilly & Co.

3.87%

MercadoLibre, Inc.

3.82%

HEICO Corp.

3.64%

Spotify Technology SA

3.63%

Visa, Inc.

3.41%

Applovin Corp.

3.31%

Apollo Global Management, Inc.

3.29%

SCHG

NVIDIA Corp.

11.60%

Apple, Inc.

10.06%

Microsoft Corp.

6.85%

Amazon.com, Inc.

5.76%

Alphabet, Inc.

5.03%

Broadcom Inc.

4.43%

Tesla, Inc.

4.02%

Alphabet, Inc.

4.00%

Meta Platforms, Inc.

3.43%

Eli Lilly & Co.

3.02%

Advanced Micro Devices, Inc.

2.94%

Visa, Inc.

1.99%

Costco Wholesale Corp.

1.60%

Mastercard, Inc.

1.43%

Netflix, Inc.

1.34%

Frequently asked questions about LOGO and SCHG

How have the LOGO and SCHG ETFs performed in 2026?

As of July 17, 2026, LOGO is down -3.58% year-to-date (YTD), while SCHG has returned 5.07%. That puts SCHG better performer ahead so far this year.

Which ETF is attracting more investor money: LOGO or SCHG?

Year-to-date, the LOGO ETF saw +$7M in flows, compared to +$4.24B for SCHG.

Which ETF is more volatile: LOGO or SCHG?

Over the past year, LOGO had a volatility of 14.75%, while SCHG experienced 16.48%.

Which ETF is bigger: LOGO or SCHG?

As of July 17, 2026, LOGO holds $32.83 M in assets under management (AUM), while SCHG manages $59.79 B.

What sectors do the LOGO and SCHG ETFs invest in?

LOGO leans toward sectors like Technology, Finance and Industrials. Meanwhile, SCHG focuses on Technology, Healthcare and Consumer Non-Cyclicals.

What are the top holdings of the LOGO ETF and SCHG ETF?

LOGO top holdings include Amazon.com, Inc., Netflix, Inc. and Alphabet, Inc.. SCHG holds in its top three: NVIDIA Corp., Apple, Inc. and Microsoft Corp..

Which ETF is more diversified: LOGO or SCHG?

LOGO holds 30 securities with 67.14% of its assets in the top 15. SCHG has 189 securities and a top 15 weight of 67.5%.

ETF Comparison: Schwab U.S. Large-Cap Growth ETF (SCHG) Versus Schwab U.S. Large-Cap Value ETF (SCHV)

March 18, 2025

SCHG

LOGOvsSCHGETF Comparison

Alpha Brands Consumption Leaders ETF

Schwab U.S. Large-Cap Growth ETF

LOGO vs SCHG performance and flow charts

Performance

Cumulative Flows

Get all the metrics on this page, and more, through a reliable ETF data feed

Countries

Sectors

Diversification

Top 15 holdings

How have the LOGO and SCHG ETFs performed in 2026?

As of July 17, 2026, LOGO is down -3.58% year-to-date (YTD), while SCHG has returned 5.07%. That puts SCHG better performer ahead so far this year.

Which ETF is attracting more investor money: LOGO or SCHG?

Year-to-date, the LOGO ETF saw +$7M in flows, compared to +$4.24B for SCHG.

Which ETF is more volatile: LOGO or SCHG?

Over the past year, LOGO had a volatility of 14.75%, while SCHG experienced 16.48%.

Which ETF is bigger: LOGO or SCHG?

As of July 17, 2026, LOGO holds $32.83 M in assets under management (AUM), while SCHG manages $59.79 B.

What sectors do the LOGO and SCHG ETFs invest in?

LOGO leans toward sectors like Technology, Finance and Industrials. Meanwhile, SCHG focuses on Technology, Healthcare and Consumer Non-Cyclicals.

What are the top holdings of the LOGO ETF and SCHG ETF?

LOGO top holdings include Amazon.com, Inc., Netflix, Inc. and Alphabet, Inc.. SCHG holds in its top three: NVIDIA Corp., Apple, Inc. and Microsoft Corp..

Which ETF is more diversified: LOGO or SCHG?

LOGO holds 30 securities with 67.14% of its assets in the top 15. SCHG has 189 securities and a top 15 weight of 67.5%.

ETF Comparison: Schwab U.S. Large-Cap Growth ETF (SCHG) Versus Schwab U.S. Large-Cap Value ETF (SCHV)

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