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BUYZvsIBUYETF Comparison

ETF 1

BUYZ

Franklin Disruptive Commerce ETF

This fund is part of

eCommerce

-0.63%

Full BUYZ fund page

VS

ETF 2

IBUY

Amplify Online Retail ETF

This fund is part of

eCommerce

-0.63%

Full IBUY fund page

Franklin Disruptive Commerce ETF (BUYZ) and Amplify Online Retail ETF (IBUY) belong to the same industry segment: eCommerce. BUYZ's top 3 sector exposures are Consumer Non-Cyclicals, Finance and Technology. BUYZ is less expensive with a Total Expense Ratio (TER) of 0.5%, versus 0.65% for IBUY. BUYZ is down -10.02% year-to-date (YTD) with -$2M in YTD flows. IBUY performs better with -7.65% YTD performance, and -$8M in YTD flows. Run a side-by-side ETF comparison of BUYZ and IBUY below, and assess how they stack up in performance, liquidity, risk, exposure, holdings, and more, helping you select the best ETF for your investments.

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BUYZ vs IBUY performance and flow charts

Performance

Cumulative Flows

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Daily, global ETF data for advanced analysis or integration into apps (API), from our partner Trackinsight.

Data Services

Historic performance and flows

Data as of 10/14/2026

		1M	3M	YTD	1Y	3Y	5Y
Perf.	BUYZ IBUY	+1.87%-0.76%	+2.51%-3.11%	-10.02%-7.65%	-15.29%-7.12%	+46.23%+57.97%	-29.03%-37.70%
Flows	BUYZ IBUY	-+$3M	-+$18M	-$2M-$8M	-$2M-$19M	-$8M-$130M	-$18M-$423M

Volatility and drawdown

		3M	1Y	3Y	5Y
Volatility	BUYZ IBUY	+20.70%+21.17%	+23.18%+21.37%	+21.93%+23.22%	+27.20%+31.26%
Max drawdown	BUYZ IBUY	-8.11%-11.21%	-29.02%-21.73%	-30.81%-28.40%	-62.23%-66.96%
Max drawdown duration	BUYZ IBUY	50d66d	352d274d	388d185d	1819d1819d

Trading data

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	BUYZ	IBUY
Last sale 10/15/2026 at 1:30 PM	$36.96	$71.46
Previous close 10/14/2026	$35.99	$68.69
Consolidated volume 10/14/2026
Average volume 30 days
Average discount or premium 30 days
Average Bid/Ask spread 30 days

Replication quality

Data as of September 30, 2026

1-year trailing difference

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BUYZ

is actively managed and doesn’t replicate an index

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	BUYZ	IBUY
Tracking error
Tracking difference
1 year cumulative return difference
Best
Worst
Daily return difference
Average
Worst

Main metrics

Last update 10/15/2026 at 1:30 PM

Live

Closed

	BUYZ	IBUY
Last price	$36.96	$71.46
1D performance	+2.72%	+4.03%
AuM	$5.41 M	$123.81 M
E/R	0.5%	0.65%

Characteristics

	BUYZ	IBUY
Management strategy	Active	Passive
Provider	Franklin Templeton	Amplify ETFs
Benchmark	-	EQM Online Retail Index
N° of holdings	59	-
Asset class	-	Equities
Trailing 12m distribution yield	Join	Join
Inception date	February 25, 2020	April 20, 2016
ESG	No	No

More BUYZ data on Trackinsight

More IBUY data on Trackinsight

Exposure

Countries

BUYZ

USA

77.2%

Canada

10.78%

Other

12.02%

IBUY

Data will be available soon

Sectors

BUYZ

Consumer Non-Cycl.

28.5%

Finance

23.66%

Technology

16.84%

Consumer Services

15.28%

Consumer Cyclical.

8.56%

Other

7.15%

IBUY

Data will be available soon

Diversification

BUYZ

Total weight of top 15 holdings out of 15

62.75%

IBUY

Data will be available soon

Top 15 holdings

Data as of August 31, 2026

BUYZ

Amazon.com, Inc.

11.15%

Shopify, Inc.

10.31%

DoorDash, Inc.

3.92%

Carvana Co.

3.80%

Meta Platforms, Inc.

3.68%

Alphabet, Inc.

3.57%

MercadoLibre, Inc.

3.41%

Booking Holdings, Inc.

3.26%

Mastercard, Inc.

3.20%

Expedia Group, Inc.

3.07%

Airbnb, Inc.

3.01%

eBay, Inc.

2.83%

Walmart, Inc.

2.64%

Visa, Inc.

2.47%

Costco Wholesale Corp.

2.45%

IBUY

Data will be available soon

Frequently asked questions about BUYZ and IBUY

How have the BUYZ and IBUY ETFs performed in 2026?

As of October 14, 2026, BUYZ is down -10.02% year-to-date (YTD), while IBUY has lost -7.65%. That puts IBUY better performer ahead so far this year.

Which ETF is attracting more investor money: BUYZ or IBUY?

Year-to-date, the BUYZ ETF saw -$2M in flows, compared to -$8M for IBUY.

Which ETF is more volatile: BUYZ or IBUY?

Over the past year, BUYZ had a volatility of 23.18%, while IBUY experienced 21.37%.

Which ETF is bigger: BUYZ or IBUY?

As of October 14, 2026, BUYZ holds $5.41 M in assets under management (AUM), while IBUY manages $123.81 M.

There's an ETF for That? Black Friday & Cyber Monday Retail

November 28, 2024

IBUY

2023 Holiday Outlook: Retail ETFs to Keep on Your Watchlist

December 21, 2023

IBUY

BUYZvsIBUYETF Comparison

Franklin Disruptive Commerce ETF

Amplify Online Retail ETF

BUYZ vs IBUY performance and flow charts

Performance

Cumulative Flows

Get all the metrics on this page, and more, through a reliable ETF data feed

Countries

Sectors

Diversification

Top 15 holdings

How have the BUYZ and IBUY ETFs performed in 2026?

As of October 14, 2026, BUYZ is down -10.02% year-to-date (YTD), while IBUY has lost -7.65%. That puts IBUY better performer ahead so far this year.

Which ETF is attracting more investor money: BUYZ or IBUY?

Year-to-date, the BUYZ ETF saw -$2M in flows, compared to -$8M for IBUY.

Which ETF is more volatile: BUYZ or IBUY?

Over the past year, BUYZ had a volatility of 23.18%, while IBUY experienced 21.37%.

Which ETF is bigger: BUYZ or IBUY?

As of October 14, 2026, BUYZ holds $5.41 M in assets under management (AUM), while IBUY manages $123.81 M.

There's an ETF for That? Black Friday & Cyber Monday Retail

2023 Holiday Outlook: Retail ETFs to Keep on Your Watchlist

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