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ETF News You Missed This Week - Sep. 22-26, 2025

Last week’s wave of ETF launches showed the industry at full throttle, flooding the market with bold new plays in income, crypto, defense, and beyond.

Rony Abboud
By Rony Abboud · September 27, 2025
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ETF Central Weekly News Recap Sep 22-26-2025

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Last week was one of the busiest stretches of the year for U.S. ETF launches, with new products hitting the market across almost every theme imaginable.

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Fund Launches

International Equity Plays

Rayliant and ChinaAMC teamed up on the Transformative China Tech ETF (CNQQ), designed to capture Chinese innovation in digital health, advanced hardware, and manufacturing. Cambria also entered with the Global Equal Weight ETF (GEW), seeded at $150 million to reduce the concentration risk of cap-weighted benchmarks.

Income and Options Strategies

YieldMax introduced HIYY, an options-driven product tied to Hims & Hers Health.

Simplify launched PCR, a private credit ETF that blends high yield potential with a built-in credit hedge. Innovator debuted two autocallable ETFs with double-digit coupons, while GraniteShares expanded its YieldBOOST lineup with income strategies linked to volatility in MSTR and PLTR.

Fixed Income Innovation

Hartford rolled out DYNB, a dynamic bond ETF sub-advised by Wellington. Nuveen followed with NXUS, a global ex-U.S. aggregate bond ETF, and NSCI, an actively managed securitized income fund.

Thematic Growth and Defense

Golden Eagle launched HYP, focused on hypergrowth companies with sales above 40 percent annually.

Defiance went live with JEDI, a drones and modern warfare ETF, and OSCX, a leveraged play on Oscar Health. Tema added to the defense theme with GDFN, targeting global innovators in military technology.

Crypto and Digital Assets

Tuttle introduced BITK, the first 0DTE covered call ETF on bitcoin via BlackRock’s IBIT.

REX-Osprey launched ESK, a spot Ethereum ETF with staking rewards, while REX expanded its T-REX suite with leveraged and inverse single-stock ETFs tied to bitcoin miners, AI infrastructure, and stablecoins.

Traditional Equity Strategies

Global X launched GXLC, tracking the 500 largest U.S. companies at just 0.02% expense, alongside CHRI, a Christian values–screened S&P 500 ETF.

Federated Hermes added MKTN, a market-neutral strategy backed by decades of experience, while MFS launched MMID, an actively managed mid-cap ETF.

Fund Filings

Multi-Sector and Credit Strategies

Kensington Asset Management filed for the Credit Opportunities ETF (KAMO), an active multi-sector bond strategy using long/short exposures and a four-part quantitative process to manage credit and duration. Alpha Architect joined the pipeline with AAUA, a broad U.S. equity fund with a dividend-timing overlay designed to capture price imbalances around payouts.

Motley Fool Floods the SEC

The standout filer was the Motley Fool, which submitted plans for more than a dozen ETFs. The lineup spans aggressive growth, value, income, momentum, minimum volatility, small-cap and international strategies. Some will be actively managed while others track proprietary indexes, but all lean heavily on the firm’s analyst recommendations to drive selection.

Fixed Income Expansions

iShares proposed a Total USD Fixed Income Market ETF covering investment-grade and high-yield debt across Treasuries, corporates, securitized credit, and emerging markets. State Street is planning a new “MyIncome” suite of target-maturity high yield ETFs, while Sterling Capital filed multiple active bond products ranging from short duration to flexible global strategies. Transamerica also entered with an active total return bond ETF.

Crypto and Digital Assets

Crypto filings continued at a furious pace. Cyber Hornet proposed equity-crypto hybrids blending S&P 500 exposure with allocations to Ethereum, Solana, or XRP. Amplify expanded its income lineup with covered call products on Solana and XRP, while Bitwise filed for a Hyperliquid-backed ETF offering direct exposure to the decentralized asset. Framework Digital Advisors and Tuttle Capital outlined multiple staking and yield-focused crypto ETFs, including equal-weight “Core3” exposure to BTC, ETH, and SOL.

Thematic and Alternative Plays

Tortoise Capital is planning a Nuclear Renaissance ETF targeting uranium miners and reactor companies. Harbor Capital and Roundhill doubled down on AI with new active ETFs ranging from broad AI infrastructure to concentrated portfolios of 15–25 stocks. Roundhill also filed for active strategies in fintech, robotics, software, defense, and space. Westwood added enhanced income funds with covered call overlays and convertible strategies, while Guinness Atkinson filed for dividend builders and real assets income funds.

Leveraged and Tactical Funds

Leverage Shares submitted filings for 23 new 2x daily leveraged single-stock ETFs. Direxion proposed a hybrid S&P 500 plus managed futures product. Q3 Asset Management filed for a tactical long/short ETF using leverage up to ±150 percent. YieldMax is also pushing boundaries with the “Hundred Club” ETF, a fund-of-funds built on ultra-high income option strategies.

Fund Updates

ARK is broadening its themes: ARKF will become the ARK Blockchain & Fintech Innovation ETF and ARKX will shift to ARK Space & Defense Innovation, with policies updated to match but objectives unchanged.

Siren is merging the Dividend Defender ETF into the Leaders Dividend ETF in a tax-free reorganization set for December, streamlining its dividend lineup.

First Trust is seeking approval to revamp QQEW, moving from the Nasdaq-100 Equal Weighted Index to a 50-stock Select Equal Weight version, along with a new name and fee changes.

iShares is reworking its Exponential Technologies ETF (XT), renaming it iShares Future Exponential Technologies ETF and shifting to a capped, market-cap weighted index focused on seven innovation themes.

Finally, 3iQ’s Bitcoin, Ether Staking, and Solana Staking ETFs have been added to the Ball Metaverse Index, boosting Roundhill’s METV ETF with over $40 million in regulated crypto exposure.

In case we missed any, our partners Trackinsight got it covered with this full expanded Western ETF markets recap.

Please note this article is for information purposes only and does not in any way constitute investment advice. It is essential that you seek advice from a registered financial professional prior to making any investment decision.

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