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One of the most popular and well-performing small-cap value ETFs in recent years just got bigger.


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Among the variety of factor investing strategies available to investors, funds that emphasize a small-cap value tilt have become particularly popular, thanks in part to their decreasing fees.
Standing out in this crowded field, the Avantis U.S. Small-Cap Value ETF (AVUV) recently surpassed a significant milestone, amassing over $10 billion in assets under management (AUM).
This ETF's success can be attributed to its unique rules-based strategy, which focuses on selecting companies by size, valuing undervalued stocks, and prioritizing profitability.
These criteria have historically allowed AVUV to outperform its benchmark significantly, drawing the attention of both do-it-yourself investors and advisors who aim to beat market-cap-weighted indexes.
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Here's everything you need to understand about AVUV and the reasons behind its impressive growth and performance.
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To fully grasp the concept behind
These factors are key to understanding how certain aspects of the market are targeted for potential outperformance. Here are the five factors:
Today, factor ETFs, such as AVUV, target one or more of these factors in combination to gain an edge in the market. A popular combination is small-cap value, which historically has outperformed the total U.S. market by a significant margin, as seen below:
AVUV ETF operates by targeting stocks that exhibit higher profitability, distinct value characteristics, and smaller market capitalizations.
The ETF employs an active, rules-based methodology to evaluate small companies, focusing on adjusted book/price ratios to identify value and adjusted cash from operations to book value ratios to assess profitability.
Importantly, AVUV is not bound to the reconstitution or rebalancing schedule of an index. This allows the portfolio managers significant discretion to sell off securities that no longer align with the fund's desired characteristics for size, value, or profitability.
Despite a 0.25% expense ratio, which might initially appear high, this fee is actually quite competitive for factor ETFs, particularly when considering AVUV's performance.
Since its inception, AVUV has strongly outperformed popular passive ETFs that track benchmarks like the S&P 600 Small-Cap Value Index and the Russell 2000 Value Index.

AVUV ETF operates by targeting stocks that exhibit higher profitability, distinct value characteristics, and smaller market capitalizations.
The ETF employs an active, rules-based methodology to evaluate small companies, focusing on adjusted book/price ratios to identify value and adjusted cash from operations to book value ratios to assess profitability.
Importantly,
Despite a 0.25% expense ratio, which might initially appear high, this fee is actually quite competitive for factor ETFs, particularly when considering AVUV's performance.
Since its inception,

Additionally, AVUV has shown superior loadings to the size, value, and profitability factors, demonstrating its effectiveness in capturing the intended market segments and contributing to its appeal among both DIY investors and advisors looking for an edge over market cap-weighted indexes.
"When we started Avantis, the goal was to combine the benefits of indexing with the potential for outperformance for investors - so far, things are going according to plan," Firestein says. "For the ETFs we have that have a longer than three-year track record, the average annualized excess return net of fees is 1.95% - this has been achieved at fee levels that are very competitive with passive funds."
Please note this article is for information purposes only and does not in any way constitute investment advice. It is essential that you seek advice from a registered financial professional prior to making any investment decision.
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