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Advisor Intel

Advisor Intel: Lisa Katterhenry Howe

From legacy planning to ETF strategy, Lisa Katterhenry Howe blends decades of experience with a future-focused advisory approach.

Rony Abboud
By Rony Abboud · March 25, 2025
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Advisor Intel - Lisa Katterhenry Howe

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"Advisor Intel" is an ETF Central series spotlighting financial planners, their practice philosophies, and how they incorporate ETFs into client portfolios.

In this edition, we feature a Q&A with Lisa Katterhenry Howe, CFP®, CRPC®, CMFC, ADPA™, CDFA®, SE-AWMA™, Owner and Senior Financial Advisor at Katterhenry Investment Group of NEST Capital, diving into her multi-decade career, her firm’s holistic mission, and how ETFs fit into her high-net-worth client strategies.

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Meet Lisa Katterhenry Howe

Lisa Katterhenry Howe, CFP®, CRPC®, CMFC, ADPA™, CDFA®, SE-AWMA™, brings over 25 years of experience guiding families through life’s financial complexities. Driven by a passion for client education, legacy planning, and financial problem-solving, she leads Katterhenry Investment Group of NEST Capital.

There, she delivers personalized, goal-based planning and comprehensive wealth strategies to high-net-worth individuals, business owners, and multigenerational families—helping them navigate life changes, preserve wealth, and build meaningful legacies.

Lisa’s career is a testament to continuous learning and industry excellence. Holding an MS in Financial Planning and multiple advanced designations, she is also a longtime honoree of Forbes' Best-In-State Wealth Advisors (2018–2024) and a Platinum Council advisor with Wells Fargo Advisors Financial Network (2013-2024).

A proud wife, mom, and animal lover based in Dublin, Ohio, Lisa enjoys life on the go with her husband Chuck, their two college-aged kids, and three cats. The family actively supports charities such as Colony Cats (& Dogs), MASH Food Pantry, and the James Cancer Center.

A Practice Built for Legacy

Founded in 1989, Katterhenry Investment Group of NEST Capital is home to nine advisors and manages over $2.1 billion in client assets (as of YE 2024). The firm specializes in retirement planning, estate strategies, and multigenerational wealth management.

Lisa’s team is committed to delivering lifelong support and proactive guidance across generations.

That means more than just investment advice—it’s about building a practice designed to support clients and their heirs through life’s pivotal moments with clarity and care.

In collaboration with attorneys and accountants, the team works to align every financial detail—from tax strategies to estate transfers—to craft lasting plans that reflect each client’s unique values.

Risks and Trends Shaping the Advisory Scene in 2025

Lisa is closely tracking three structural themes in the advisory world:

  • Succession Gaps – Many advisors are approaching retirement without clear successors, posing a risk to client continuity.
  • Empowering Women Advisors – With women managing less than 25% of assets industry-wide, Lisa is actively engaged in recruiting, mentoring, and education to close the gender gap.
  • $30 Trillion Transition – Women are poised to control $30T in wealth by 2030. Advisory practices need to evolve—not by stereotyping, but by genuinely listening, respecting, and understanding this growing demographic.

Lisa emphasizes that clients today are looking for teams that can support their families across generations. “Most teams aren’t equipped to care for the next generation—we’re setting out to change that.”

Inside the Advisor’s Playbook: ETF Strategies & Insights

How significant are ETFs in your portfolio construction?
ETFs make up a smaller but meaningful portion of our portfolios—roughly 0–10% of client assets.

What is your primary asset allocation approach when using ETFs?
We use ETFs selectively, guided by our long-term planning goals.

What specific types of ETFs do you use in your portfolios?
We use a mix of:

  • Broad Market Index ETFs
  • Bond ETFs
  • Thematic ETFs
  • Alternative Investment ETFs

Do you use advanced ETF strategies?
Yes—factor investing and alternatives play a role in our ETF usage.

What is your primary motivation for using specialized ETFs?
Access to niche exposures, portfolio flexibility, and diversification.

How often do you rebalance ETF portfolios?
Annually. We believe in thoughtful, low-turnover portfolio adjustments.

What factors do you consider most in ETF selection?
Expense ratios, tracking error, liquidity, underlying index, and past performance.

Which ETF research tools do you rely on?
Proprietary tools, and independent financial websites.

Have you allocated funds to Crypto ETFs?
We do not currently allocate to crypto ETFs.

Are there any emerging ETF themes that interest you?
Yes—Healthcare Innovation, Alternative Investments, and Factor-Based ETFs are on our radar.

How do you explain the benefits of ETFs to clients?
We highlight flexibility, cost-efficiency, and targeted exposure when appropriate for client needs.

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