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XUDVvsSDOGETF Comparison

ETF 1
XUDV

Franklin US Dividend Booster Index ETF

This fund is part of
US High Dividend
-0.24%
VS
ETF 2
SDOG

ALPS Sector Dividend Dogs ETF

This fund is part of
US High Dividend
-0.24%

Franklin US Dividend Booster Index ETF (XUDV) and ALPS Sector Dividend Dogs ETF (SDOG) belong to the same industry segment: US High Dividend. XUDV's top 3 sector exposures are Finance, Consumer Non-Cyclicals and Technology. In contrast, SDOG's top sector exposures are Technology, Consumer Non-Cyclicals and Non-Energy Materials. XUDV is less expensive with a Total Expense Ratio (TER) of 0.09%, versus 0.36% for SDOG. XUDV is up 28.32% year-to-date (YTD) with +$13M in YTD flows. SDOG performs worse with 25.11% YTD performance, and -$54M in YTD flows. Run a side-by-side ETF comparison of XUDV and SDOG below, and assess how they stack up in performance, liquidity, risk, exposure, holdings, and more, helping you select the best ETF for your investments.

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XUDV vs SDOG performance and flow charts

Performance

0.02.04.06.08.0%Sep 30Oct 7Oct 14Oct 21Oct 28

Cumulative Flows

-2 M0 M2 M4 M6 MSep 30Oct 7Oct 14Oct 21Oct 28

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Historic performance and flows
Data as of 10/30/2026
1M3MYTD1Y3Y5Y
Perf.
XUDV
SDOG
+5.45%+7.92%
+2.78%+3.33%
+28.32%+25.11%
+32.05%+29.04%
n/a+83.70%
n/a+70.32%
Flows
XUDV
SDOG
-+$5M
+$149K+$14M
+$13M-$54M
+$13M-$58M
--$154M
--$144M
Volatility and drawdown
3M1Y3Y5Y
Volatility
XUDV
SDOG
+12.76%+11.66%
+12.48%+11.88%
n/a+13.80%
n/a+15.28%
Max drawdown
XUDV
SDOG
-6.78%-7.37%
-6.78%-7.37%
n/a-16.07%
n/a-19.84%
Max drawdown duration
XUDV
SDOG
65d72d
65d72d
n/a269d
n/a287d
Trading data

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XUDV
SDOG
Last sale
11/2/2026 at 7:25 PM
$33.35
$73.96
Previous close
10/30/2026
$33.12
$73.61
Consolidated volume
10/30/2026
Average volume
30 days
Average discount or premium
30 days
Average Bid/Ask spread
30 days
Replication quality
Data as of October 30, 2026
1-year trailing difference

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XUDV
SDOG
Tracking error
Tracking difference
1 year cumulative return difference
Best
Worst
Daily return difference
Average
Worst
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Main metrics
Last update 11/2/2026 at 7:25 PM
Live
Closed
XUDV
SDOG
Last price
$33.35
$73.96
1D performance
+0.69%
+0.48%
AuM$79.51 M$1.46 B
E/R0.09%0.36%
Characteristics
XUDV
SDOG
Management strategyPassivePassive
ProviderFranklin TempletonALPS
BenchmarkVettaFi New Frontier U.S. Dividend Select IndexS-Network Sector Dividend Dogs Index
N° of holdings9051
Asset class-Equities
Trailing 12m distribution yield
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Inception dateJanuary 22, 2025June 29, 2012
ESGNoNo
Exposure

Countries

XUDV
USA
91.73%
Other
8.27%
SDOG
USA
89.79%
Other
10.21%

Sectors

XUDV
Finance
24.54%
Consumer Non-Cycl.
15.08%
Technology
12.68%
Healthcare
10.05%
Consumer Cyclical.
8.29%
Industrials
7.51%
Other
21.85%
SDOG
Technology
12.27%
Consumer Non-Cycl.
11.96%
Non-Energy Materi.
10.13%
Utilities
9.94%
Finance
9.84%
Healthcare
8.47%
Other
37.39%

Diversification

XUDV

Total weight of top 15 holdings out of 15

59.43%
SDOG

Total weight of top 15 holdings out of 15

31.67%

Top 15 holdings

Data as of September 30, 2026
XUDV
Pfizer Inc.
5.29%
The Kraft Heinz Co.
4.83%
Verizon Communications, Inc.
4.81%
United Parcel Service, Inc.
4.80%
General Mills, Inc.
4.78%
Altria Group, Inc.
4.76%
Edison International
4.74%
Best Buy Co., Inc.
4.12%
Ares Management Corp.
3.60%
Prudential Financial, Inc.
3.34%
US30609A1097
3.17%
T. Rowe Price Group, Inc.
3.01%
NIKE, Inc.
2.96%
Blackstone, Inc.
2.84%
Amcor Plc
2.39%
SDOG
Microchip Technology, Inc.
2.20%
Texas Instruments Incorporated
2.19%
Hewlett Packard Enterprise Co.
2.16%
Pfizer Inc.
2.16%
Smurfit WestRock Plc
2.14%
AbbVie, Inc.
2.13%
Merck & Co., Inc.
2.12%
Target Corp.
2.11%
Accenture Plc
2.09%
Kenvue, Inc.
2.08%
Amcor Plc
2.08%
Bristol Myers Squibb Co.
2.06%
T. Rowe Price Group, Inc.
2.05%
Kinder Morgan, Inc.
2.05%
Altria Group, Inc.
2.05%
Frequently asked questions about XUDV and SDOG

How have the XUDV and SDOG ETFs performed in 2026?

As of October 30, 2026, XUDV is up 28.32% year-to-date (YTD), while SDOG has returned 25.11%. That puts XUDV better performer ahead so far this year.

Which ETF is attracting more investor money: XUDV or SDOG?

Year-to-date, the XUDV ETF saw +$13M in flows, compared to -$54M for SDOG.

Which ETF is more volatile: XUDV or SDOG?

Over the past year, XUDV had a volatility of 12.48%, while SDOG experienced 11.88%.

Which ETF is bigger: XUDV or SDOG?

As of October 30, 2026, XUDV holds $79.51 M in assets under management (AUM), while SDOG manages $1.46 B.

What sectors do the XUDV and SDOG ETFs invest in?

XUDV leans toward sectors like Finance, Consumer Non-Cyclicals and Technology. Meanwhile, SDOG focuses on Technology, Consumer Non-Cyclicals and Non-Energy Materials.

What are the top holdings of the XUDV ETF and SDOG ETF?

XUDV top holdings include Pfizer Inc., The Kraft Heinz Co. and Verizon Communications, Inc.. SDOG holds in its top three: Microchip Technology, Inc., Texas Instruments Incorporated and Hewlett Packard Enterprise Co..

Which ETF is more diversified: XUDV or SDOG?

XUDV holds 90 securities with 59.43% of its assets in the top 15. SDOG has 51 securities and a top 15 weight of 31.67%.

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