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USMFvsKONGETF Comparison

ETF 1

USMF

WisdomTree U.S. Multifactor Fund

This fund is part of

US Multi-Factor

-1.36%

Full USMF fund page

VS

ETF 2

KONG

Formidable Fortress ETF

This fund is part of

Global Blended Cap

-1.38%

Full KONG fund page

WisdomTree U.S. Multifactor Fund (USMF) belongs to the US Multi-Factor segment. Formidable Fortress ETF (KONG) is part of the Global Blended Cap segment. USMF's top 3 sector exposures are Technology, Healthcare and Finance. In contrast, KONG's top sector exposures are Technology, Industrials and Healthcare. USMF is less expensive with a Total Expense Ratio (TER) of 0.28%, versus 0.89% for KONG. USMF is up 1.19% year-to-date (YTD) with -$126M in YTD flows. KONG performs better with 4.58% YTD performance, and -$2M in YTD flows. Run a side-by-side ETF comparison of USMF and KONG below, and assess how they stack up in performance, liquidity, risk, exposure, holdings, and more, helping you select the best ETF for your investments.

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USMF vs KONG performance and flow charts

Performance

Cumulative Flows

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Daily, global ETF data for advanced analysis or integration into apps (API), from our partner Trackinsight.

Data Services

Historic performance and flows

Data as of 10/30/2026

		1M	3M	YTD	1Y	3Y	5Y
Perf.	USMF KONG	-1.37%-2.06%	-2.68%+0.92%	+1.19%+4.58%	+2.81%+6.55%	+43.46%+32.18%	+35.30%+27.61%
Flows	USMF KONG	-$8M-$807K	-$36M-$807K	-$126M-$2M	-$135M-$2M	-$100M-$10M	+$23M-$2M

Volatility and drawdown

		3M	1Y	3Y	5Y
Volatility	USMF KONG	+11.41%+12.63%	+11.75%+11.94%	+12.64%+11.89%	+14.35%+13.23%
Max drawdown	USMF KONG	-5.43%-5.48%	-6.12%-8.51%	-15.22%-15.24%	-18.07%-17.74%
Max drawdown duration	USMF KONG	74d64d	101d123d	283d315d	696d713d

Trading data

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	USMF	KONG
Last sale 10/30/2026 at 1:30 PM	$51.32
Previous close 10/29/2026	$52.38
Consolidated volume 10/29/2026
Average volume 30 days
Average discount or premium 30 days
Average Bid/Ask spread 30 days

Replication quality

Data as of October 30, 2026

1-year trailing difference

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KONG

is actively managed and doesn’t replicate an index

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	USMF	KONG
Tracking error
Tracking difference
1 year cumulative return difference
Best
Worst
Daily return difference
Average
Worst

Main metrics

Last update 10/30/2026 at 1:30 PM

Live

Closed

	USMF	KONG
Last price	$51.32	–
1D performance	-2.03%	–
AuM	$254.11 M	$21.52 M
E/R	0.28%	0.89%

Characteristics

	USMF	KONG
Management strategy	Passive	Active
Provider	WisdomTree	Formidable
Benchmark	WisdomTree U.S. Multifactor Index	-
N° of holdings	200	34
Asset class	Equities	-
Trailing 12m distribution yield	Join	Join
Inception date	June 29, 2017	July 21, 2021
ESG	No	No

More USMF data on Trackinsight

More KONG data on Trackinsight

Exposure

Countries

USMF

USA

96.95%

Other

3.05%

KONG

USA

97.18%

Other

2.82%

Sectors

USMF

Technology

37.96%

Healthcare

15.05%

Finance

11.57%

Other

35.41%

KONG

Technology

39.9%

Industrials

18.95%

Healthcare

13.89%

Finance

13.53%

Other

13.74%

Diversification

USMF

Total weight of top 15 holdings out of 15

25.12%

KONG

Total weight of top 15 holdings out of 15

57.09%

Top 15 holdings

Data as of September 30, 2026

USMF

Apple, Inc.

4.34%

NVIDIA Corp.

4.05%

Alphabet, Inc.

4.03%

Broadcom Inc.

1.55%

Eli Lilly & Co.

1.39%

Expedia Group, Inc.

1.19%

Micron Technology, Inc.

1.16%

Murphy USA, Inc.

1.05%

General Motors Co.

1.05%

eBay, Inc.

1.01%

Johnson & Johnson

0.99%

Merck & Co., Inc.

0.92%

Tapestry, Inc.

0.84%

Applied Materials, Inc.

0.81%

BorgWarner, Inc.

0.75%

KONG

ServiceNow, Inc.

6.47%

Microsoft Corp.

6.24%

F5, Inc.

4.29%

Fastenal Co.

4.10%

EMCOR Group, Inc.

4.02%

NVIDIA Corp.

3.87%

Synopsys, Inc.

3.39%

Interactive Brokers Group, Inc.

3.30%

Meta Platforms, Inc.

3.29%

Arista Networks, Inc.

3.25%

Texas Pacific Land Corp.

3.18%

GE Vernova, Inc.

3.10%

Snap-On, Inc.

3.03%

Chemed Corp.

2.84%

Cboe Global Markets, Inc.

2.73%

Frequently asked questions about USMF and KONG

USMFvsKONGETF Comparison

WisdomTree U.S. Multifactor Fund

Formidable Fortress ETF

USMF vs KONG performance and flow charts

Performance

Cumulative Flows

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Countries

Sectors

Diversification

Top 15 holdings

How have the USMF and KONG ETFs performed in 2026?

As of October 30, 2026, USMF is up 1.19% year-to-date (YTD), while KONG has returned 4.58%. That puts KONG better performer ahead so far this year.

Which ETF is attracting more investor money: USMF or KONG?

Year-to-date, the USMF ETF saw -$126M in flows, compared to -$2M for KONG.

Which ETF is more volatile: USMF or KONG?

Over the past year, USMF had a volatility of 11.75%, while KONG experienced 11.94%.

Which ETF is bigger: USMF or KONG?

As of October 30, 2026, USMF holds $254.11 M in assets under management (AUM), while KONG manages $21.52 M.

What sectors do the USMF and KONG ETFs invest in?

USMF leans toward sectors like Technology, Healthcare and Finance. Meanwhile, KONG focuses on Technology, Industrials and Healthcare.

What are the top holdings of the USMF ETF and KONG ETF?

USMF top holdings include Apple, Inc., NVIDIA Corp. and Alphabet, Inc.. KONG holds in its top three: ServiceNow, Inc., Microsoft Corp. and F5, Inc..

Which ETF is more diversified: USMF or KONG?

USMF holds 200 securities with 25.12% of its assets in the top 15. KONG has 34 securities and a top 15 weight of 57.09%.

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