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SUREvsAVRYETF Comparison

ETF 1
SURE

AdvisorShares Insiders Advantage ETF

This fund is part of
US Large Cap Value
+0.85%
VS
ETF 2
AVRY

Avory Foundational ETF

This fund is part of
US Multi-Factor
+0.58%

AdvisorShares Insiders Advantage ETF (SURE) belongs to the US Large Cap Value segment. Avory Foundational ETF (AVRY) is part of the US Multi-Factor segment. SURE's top 3 sector exposures are Information Technology, Industrials and Consumer Discretionary. In contrast, AVRY's top sector exposures are Information Technology, Consumer Discretionary and Communication Services. SURE is more expensive with a Total Expense Ratio (TER) of 1%, versus 0.89% for AVRY. Run a side-by-side ETF comparison of SURE and AVRY below, and assess how they stack up in performance, liquidity, risk, exposure, holdings, and more, helping you select the best ETF for your investments.

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SURE vs AVRY performance and flow charts

Performance

-4.0-2.00.02.04.06.0%May 12May 19May 26Jun 2Jun 9

Cumulative Flows

0 M1 M2 M3 M4 M5 MMay 12May 19May 26Jun 2Jun 9

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Daily, global ETF data for advanced analysis or integration into apps (API), from our partner Trackinsight.

Historic performance and flows
Data as of 06/12/2026
1M3MYTD1Y3Y5Y
Perf.
SURE
AVRY
+6.14%-2.87%
+13.56%+7.85%
+13.69%n/a
+26.52%n/a
+61.72%n/a
+58.54%n/a
Flows
SURE
AVRY
-+$5M
-+$11M
--
-$2M-
-$8M-
-$12M-
Volatility and drawdown
3M1Y3Y5Y
Volatility
SURE
AVRY
+14.09%+25.09%
+13.22%n/a
+15.18%n/a
+17.53%n/a
Max drawdown
SURE
AVRY
-3.51%-9.41%
-7.15%n/a
-21.41%n/a
-24.06%n/a
Max drawdown duration
SURE
AVRY
16d11d
46dn/a
365dn/a
557dn/a
Trading data

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SURE
AVRY
Last sale
6/12/2026 at 1:30 PM
$144.75
$23.14
Previous close
06/11/2026
$144.15
$23.07
Consolidated volume
06/11/2026
Average volume
30 days
Average discount or premium
30 days
Average Bid/Ask spread
30 days
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Main metrics
Last update 6/12/2026 at 1:30 PM
Live
Closed
SURE
AVRY
Last price
$144.75
$23.14
1D performance
+0.42%
+0.30%
AuM$55.00 M$55.67 M
E/R1%0.89%
Characteristics
SURE
AVRY
Management strategyActiveActive
ProviderAdvisorSharesAlpha Architect
Benchmark--
N° of holdings9226
Asset class--
Trailing 12m distribution yield
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Inception dateOctober 4, 2011January 22, 2026
ESGNoNo
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Exposure

Countries

SURE
USA
85.85%
Other
14.15%
AVRY
USA
96.05%
Other
3.95%

Sectors

SURE
Information Techn.
19.76%
Industrials
16.27%
Consumer Discreti.
15.05%
Financials
10.64%
Energy
10.12%
Communication Ser.
9.3%
Other
18.86%
AVRY
Information Techn.
38.3%
Consumer Discreti.
24.16%
Communication Ser.
8.82%
Industrials
8.21%
Other
20.51%

Diversification

SURE

Total weight of top 15 holdings out of 15

17.73%
AVRY

Total weight of top 15 holdings out of 15

75.71%

Top 15 holdings

Data as of April 30, 2026
SURE
KFORCE
1.43%
DAVITA INC
1.23%
ALLISON TRANSMISSION HOLDINGS
1.22%
MURPHY USA
1.20%
MONARCH CASINO
1.18%
IRIDIUM COMMUNICATIONS
1.17%
MARVELL TECHNOLOGY
1.17%
CATERPILLAR
1.17%
ON SEMICONDUCTOR
1.15%
APPLIED MATERIAL
1.15%
FLEX LNG
1.14%
STAGWELL INC
1.14%
VALARIS LTD
1.13%
FLOWSERVE
1.13%
NVIDIA
1.12%
AVRY
BLOCK INC
7.43%
ZOOM VIDEO COMMUNICATIONS INC
7.05%
CLEAR SECURE
6.28%
AMAZON.COM INC
6.02%
META PLATFORMS
5.93%
ZILLOW GROUP INC
5.81%
OMNICELL
5.31%
BLACKSTONE GROUP
5.16%
AIRBNB
4.84%
FIRST WATCH RESTAURANT GROUP
4.63%
OKTA
4.01%
PAYCOM SOFTWARE
3.62%
SITEONE LANDSCAPE SUPPLY INC
3.62%
DUTCH BROS
3.07%
STARBUCKS-T
2.93%
Frequently asked questions about SURE and AVRY

Which ETF is bigger: SURE or AVRY?

As of June 12, 2026, SURE holds $55.00 M in assets under management (AUM), while AVRY manages $55.67 M.

What sectors do the SURE and AVRY ETFs invest in?

SURE leans toward sectors like Information Technology, Industrials and Consumer Discretionary. Meanwhile, AVRY focuses on Information Technology, Consumer Discretionary and Communication Services.

What are the top holdings of the SURE ETF and AVRY ETF?

SURE top holdings include KFORCE, DAVITA INC and ALLISON TRANSMISSION HOLDINGS. AVRY holds in its top three: BLOCK INC, ZOOM VIDEO COMMUNICATIONS INC and CLEAR SECURE.

Which ETF is more diversified: SURE or AVRY?

SURE holds 92 securities with 17.73% of its assets in the top 15. AVRY has 26 securities and a top 15 weight of 75.71%.

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