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SDOGvsXUDVETF Comparison

ETF 1
SDOG

ALPS Sector Dividend Dogs ETF

This fund is part of
US High Dividend
+0.22%
VS
ETF 2
XUDV

Franklin US Dividend Booster Index ETF

This fund is part of
US High Dividend
+0.22%

ALPS Sector Dividend Dogs ETF (SDOG) and Franklin US Dividend Booster Index ETF (XUDV) belong to the same industry segment: US High Dividend. SDOG's top 3 sector exposures are Consumer Non-Cyclicals, Technology and Non-Energy Materials. In contrast, XUDV's top sector exposures are Finance, Consumer Non-Cyclicals and Technology. SDOG is more expensive with a Total Expense Ratio (TER) of 0.36%, versus 0.09% for XUDV. SDOG is up 21.05% year-to-date (YTD) with -$52M in YTD flows. XUDV performs better with 23.82% YTD performance, and +$13M in YTD flows. Run a side-by-side ETF comparison of SDOG and XUDV below, and assess how they stack up in performance, liquidity, risk, exposure, holdings, and more, helping you select the best ETF for your investments.

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SDOG vs XUDV performance and flow charts

Performance

-3.0-2.0-1.00.01.0%Sep 16Sep 23Sep 30Oct 7Oct 14

Cumulative Flows

-2 M0 M2 M4 M6 MSep 16Sep 23Sep 30Oct 7Oct 14

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Historic performance and flows
Data as of 10/16/2026
1M3MYTD1Y3Y5Y
Perf.
SDOG
XUDV
+0.79%-1.30%
+0.37%-1.17%
+21.05%+23.82%
+24.68%+28.07%
+71.08%n/a
+64.85%n/a
Flows
SDOG
XUDV
+$7M+$104K
+$20M+$2M
-$52M+$13M
-$43M+$30M
-$170M-
-$137M-
Volatility and drawdown
3M1Y3Y5Y
Volatility
SDOG
XUDV
+11.18%+11.69%
+11.53%+12.26%
+13.81%n/a
+15.25%n/a
Max drawdown
SDOG
XUDV
-7.37%-6.78%
-7.37%-6.78%
-16.07%n/a
-19.84%n/a
Max drawdown duration
SDOG
XUDV
58d51d
58d51d
269dn/a
287dn/a
Trading data

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SDOG
XUDV
Last sale
10/19/2026 at 1:30 PM
$70.62
$31.85
Previous close
10/16/2026
$71.20
$31.99
Consolidated volume
10/16/2026
Average volume
30 days
Average discount or premium
30 days
Average Bid/Ask spread
30 days
Replication quality
Data as of September 30, 2026
1-year trailing difference

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SDOG
XUDV
Tracking error
Tracking difference
1 year cumulative return difference
Best
Worst
Daily return difference
Average
Worst
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Main metrics
Last update 10/19/2026 at 1:30 PM
Live
Closed
SDOG
XUDV
Last price
$70.62
$31.85
1D performance
-0.81%
-0.45%
AuM$1.42 B$76.73 M
E/R0.36%0.09%
Characteristics
SDOG
XUDV
Management strategyPassivePassive
ProviderALPSFranklin Templeton
BenchmarkS-Network Sector Dividend Dogs IndexVettaFi New Frontier U.S. Dividend Select Index
N° of holdings5191
Asset classEquities-
Trailing 12m distribution yield
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Inception dateJune 29, 2012January 22, 2025
ESGNoNo
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Exposure

Countries

SDOG
USA
89.41%
Other
10.59%
XUDV
USA
95.94%
Other
4.06%

Sectors

SDOG
Consumer Non-Cycl.
12.15%
Technology
12.02%
Non-Energy Materi.
9.89%
Finance
9.67%
Utilities
8.94%
Healthcare
8.84%
Other
38.49%
XUDV
Finance
26.32%
Consumer Non-Cycl.
15.77%
Technology
13.84%
Healthcare
8.61%
Industrials
7.11%
Other
28.35%
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Diversification

SDOG

Total weight of top 15 holdings out of 15

33.44%
XUDV

Total weight of top 15 holdings out of 15

60.17%

Top 15 holdings

Data as of August 31, 2026
SDOG
Genuine Parts Co.
2.50%
Paychex, Inc.
2.42%
Merck & Co., Inc.
2.37%
General Mills, Inc.
2.28%
Target Corp.
2.28%
HP, Inc.
2.28%
Bristol Myers Squibb Co.
2.24%
Omnicom Group, Inc.
2.18%
ConocoPhillips
2.17%
Amcor Plc
2.16%
AbbVie, Inc.
2.15%
Accenture Plc
2.13%
Chevron Corp.
2.11%
AT&T, Inc.
2.10%
Comcast Corp.
2.08%
XUDV
Pfizer Inc.
5.11%
General Mills, Inc.
4.90%
Verizon Communications, Inc.
4.68%
United Parcel Service, Inc.
4.59%
The Kraft Heinz Co.
4.57%
Paychex, Inc.
4.48%
Best Buy Co., Inc.
4.34%
Altria Group, Inc.
4.13%
HP, Inc.
3.93%
Ares Management Corp.
3.70%
ONEOK, Inc.
3.63%
Prudential Financial, Inc.
3.29%
Blackstone, Inc.
3.05%
T. Rowe Price Group, Inc.
3.01%
Bristol Myers Squibb Co.
2.76%
Frequently asked questions about SDOG and XUDV

How have the SDOG and XUDV ETFs performed in 2026?

As of October 16, 2026, SDOG is up 21.05% year-to-date (YTD), while XUDV has returned 23.82%. That puts XUDV better performer ahead so far this year.

Which ETF is attracting more investor money: SDOG or XUDV?

Year-to-date, the SDOG ETF saw -$52M in flows, compared to +$13M for XUDV.

Which ETF is more volatile: SDOG or XUDV?

Over the past year, SDOG had a volatility of 11.53%, while XUDV experienced 12.26%.

Which ETF is bigger: SDOG or XUDV?

As of October 16, 2026, SDOG holds $1.42 B in assets under management (AUM), while XUDV manages $76.73 M.

What sectors do the SDOG and XUDV ETFs invest in?

SDOG leans toward sectors like Consumer Non-Cyclicals, Technology and Non-Energy Materials. Meanwhile, XUDV focuses on Finance, Consumer Non-Cyclicals and Technology.

What are the top holdings of the SDOG ETF and XUDV ETF?

SDOG top holdings include Genuine Parts Co., Paychex, Inc. and Merck & Co., Inc.. XUDV holds in its top three: Pfizer Inc., General Mills, Inc. and Verizon Communications, Inc..

Which ETF is more diversified: SDOG or XUDV?

SDOG holds 51 securities with 33.44% of its assets in the top 15. XUDV has 91 securities and a top 15 weight of 60.17%.

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