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MFIGvsAVUQETF Comparison

ETF 1

MFIG

Motley Fool Innovative Growth Factor ETF

This fund is part of

US Multi-Factor

+1.32%

Full MFIG fund page

VS

ETF 2

AVUQ

Avantis U.S. Quality ETF

This fund is part of

US Multi-Factor

+1.32%

Full AVUQ fund page

Motley Fool Innovative Growth Factor ETF (MFIG) and Avantis U.S. Quality ETF (AVUQ) belong to the same industry segment: US Multi-Factor. MFIG's top 3 sector exposures are Technology, Healthcare and Finance. In contrast, AVUQ's top sector exposures are Technology, Consumer Non-Cyclicals and Industrials. MFIG is more expensive with a Total Expense Ratio (TER) of 0.5%, versus 0.15% for AVUQ. MFIG is up 2.78% year-to-date (YTD) with +$7M in YTD flows. AVUQ performs better with 7.78% YTD performance, and +$85M in YTD flows. Run a side-by-side ETF comparison of MFIG and AVUQ below, and assess how they stack up in performance, liquidity, risk, exposure, holdings, and more, helping you select the best ETF for your investments.

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MFIG vs AVUQ performance and flow charts

Performance

Cumulative Flows

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Data Services

Historic performance and flows

Data as of 07/30/2026

		1M	3M	YTD	1Y	3Y	5Y
Perf.	MFIG AVUQ	-1.10%-1.90%	+5.84%+1.60%	+2.78%+7.78%	n/a+15.61%	n/an/a	n/an/a
Flows	MFIG AVUQ	-$421K+$22M	+$2M+$58M	+$7M+$85M	-+$112M	--	--

Volatility and drawdown

		3M	1Y	3Y	5Y
Volatility	MFIG AVUQ	+16.31%+17.23%	n/a+16.62%	n/an/a	n/an/a
Max drawdown	MFIG AVUQ	-7.08%-6.48%	n/a-11.64%	n/an/a	n/an/a
Max drawdown duration	MFIG AVUQ	59d59d	n/a167d	n/an/a	n/an/a

Trading data

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	MFIG	AVUQ
Last sale 7/31/2026 at 1:30 PM	$20.52	$65.28
Previous close 07/30/2026	$20.55	$64.70
Consolidated volume 07/30/2026
Average volume 30 days
Average discount or premium 30 days
Average Bid/Ask spread 30 days

Replication quality

Data as of June 30, 2026

1-year trailing difference

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AVUQ

is actively managed and doesn’t replicate an index

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	MFIG	AVUQ
Tracking error
Tracking difference
1 year cumulative return difference
Best
Worst
Daily return difference
Average
Worst

Main metrics

Last update 7/31/2026 at 1:30 PM

Live

Closed

	MFIG	AVUQ
Last price	$20.52	$65.28
1D performance	-0.13%	+0.89%
AuM	$11.09 M	$284.17 M
E/R	0.5%	0.15%

Characteristics

	MFIG	AVUQ
Management strategy	Passive	Active
Provider	Motley Fool Asset Management	American Century Investments
Benchmark	Motley Fool Innovative Growth Index	-
N° of holdings	100	603
Asset class	-	-
Trailing 12m distribution yield	Join	Join
Inception date	December 8, 2025	March 26, 2025
ESG	No	No

More MFIG data on Trackinsight

More AVUQ data on Trackinsight

Exposure

Countries

MFIG

USA

99.36%

Other

0.64%

AVUQ

USA

98.43%

Other

1.57%

Sectors

MFIG

Technology

51.95%

Healthcare

13.5%

Finance

9.69%

Consumer Non-Cycl.

8.71%

Industrials

8.39%

Other

7.76%

AVUQ

Technology

57.05%

Consumer Non-Cycl.

9.96%

Industrials

8.05%

Other

24.94%

Diversification

MFIG

Total weight of top 15 holdings out of 15

61.75%

AVUQ

Total weight of top 15 holdings out of 15

57.3%

Top 15 holdings

Data as of June 30, 2026

MFIG

Eli Lilly & Co.

5.62%

Lam Research Corp.

5.11%

Broadcom Inc.

4.94%

Alphabet, Inc.

4.88%

Amazon.com, Inc.

4.87%

Apple, Inc.

4.86%

Visa, Inc.

4.74%

NVIDIA Corp.

4.73%

Mastercard, Inc.

4.28%

Meta Platforms, Inc.

3.91%

Netflix, Inc.

3.33%

International Business Machines Corp.

2.98%

Uber Technologies, Inc.

2.60%

The TJX Cos., Inc.

2.50%

The Boeing Co.

2.40%

AVUQ

NVIDIA Corp.

10.48%

Apple, Inc.

9.99%

Microsoft Corp.

6.01%

Amazon.com, Inc.

5.16%

Alphabet, Inc.

3.70%

Broadcom Inc.

3.62%

Meta Platforms, Inc.

3.59%

Alphabet, Inc.

2.98%

Lam Research Corp.

2.31%

Advanced Micro Devices, Inc.

1.96%

Eli Lilly & Co.

1.90%

Caterpillar, Inc.

1.56%

Visa, Inc.

1.48%

KLA Corp.

1.43%

Applied Materials, Inc.

1.14%

Frequently asked questions about MFIG and AVUQ

How have the MFIG and AVUQ ETFs performed in 2026?

As of July 30, 2026, MFIG is up 2.78% year-to-date (YTD), while AVUQ has returned 7.78%. That puts AVUQ better performer ahead so far this year.

Which ETF is attracting more investor money: MFIG or AVUQ?

Year-to-date, the MFIG ETF saw +$7M in flows, compared to +$85M for AVUQ.

Which ETF is bigger: MFIG or AVUQ?

As of July 30, 2026, MFIG holds $11.09 M in assets under management (AUM), while AVUQ manages $284.17 M.

What sectors do the MFIG and AVUQ ETFs invest in?

MFIG leans toward sectors like Technology, Healthcare and Finance. Meanwhile, AVUQ focuses on Technology, Consumer Non-Cyclicals and Industrials.

What are the top holdings of the MFIG ETF and AVUQ ETF?

MFIG top holdings include Eli Lilly & Co., Lam Research Corp. and Broadcom Inc.. AVUQ holds in its top three: NVIDIA Corp., Apple, Inc. and Microsoft Corp..

MFIGvsAVUQETF Comparison

Motley Fool Innovative Growth Factor ETF

Avantis U.S. Quality ETF

MFIG vs AVUQ performance and flow charts

Performance

Cumulative Flows

Get all the metrics on this page, and more, through a reliable ETF data feed

Countries

Sectors

Diversification

Top 15 holdings

How have the MFIG and AVUQ ETFs performed in 2026?

As of July 30, 2026, MFIG is up 2.78% year-to-date (YTD), while AVUQ has returned 7.78%. That puts AVUQ better performer ahead so far this year.

Which ETF is attracting more investor money: MFIG or AVUQ?

Year-to-date, the MFIG ETF saw +$7M in flows, compared to +$85M for AVUQ.

Which ETF is bigger: MFIG or AVUQ?

As of July 30, 2026, MFIG holds $11.09 M in assets under management (AUM), while AVUQ manages $284.17 M.

What sectors do the MFIG and AVUQ ETFs invest in?

MFIG leans toward sectors like Technology, Healthcare and Finance. Meanwhile, AVUQ focuses on Technology, Consumer Non-Cyclicals and Industrials.

What are the top holdings of the MFIG ETF and AVUQ ETF?

MFIG top holdings include Eli Lilly & Co., Lam Research Corp. and Broadcom Inc.. AVUQ holds in its top three: NVIDIA Corp., Apple, Inc. and Microsoft Corp..

Which ETF is more diversified: MFIG or AVUQ?

MFIG holds 100 securities with 61.75% of its assets in the top 15. AVUQ has 610 securities and a top 15 weight of 57.3%.

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