KONGvsIMCGETF Comparison
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Formidable Fortress ETF (KONG) belongs to the Global Blended Cap segment. iShares Morningstar Mid-Cap Growth ETF (IMCG) is part of the US Mid Cap Growth segment. KONG's top 3 sector exposures are Technology, Industrials and Healthcare. In contrast, IMCG's top sector exposures are Technology, Industrials and Finance. KONG is more expensive with a Total Expense Ratio (TER) of 0.89%, versus 0.06% for IMCG. KONG is up 4.58% year-to-date (YTD) with -$2M in YTD flows. IMCG performs better with 17.17% YTD performance, and +$412M in YTD flows. Run a side-by-side ETF comparison of KONG and IMCG below, and assess how they stack up in performance, liquidity, risk, exposure, holdings, and more, helping you select the best ETF for your investments.
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KONG vs IMCG performance and flow charts
Performance
Cumulative Flows
Historic performance and flows
Data as of 10/30/2026
| 1M | 3M | YTD | 1Y | 3Y | 5Y | ||
|---|---|---|---|---|---|---|---|
| Perf. | KONG IMCG | -2.06%-2.63% | +0.92%-3.30% | +4.58%+17.17% | +6.55%+14.29% | +32.18%+72.48% | +27.61%+29.59% |
| Flows | KONG IMCG | -$807K+$52M | -$807K+$199M | -$2M+$412M | -$2M+$453M | -$10M+$1.31B | -$2M+$1.81B |
Volatility and drawdown
| 3M | 1Y | 3Y | 5Y | ||
|---|---|---|---|---|---|
| Volatility | KONG IMCG | +12.63%+15.09% | +11.94%+17.56% | +11.89%+17.62% | +13.23%+20.55% |
| Max drawdown | KONG IMCG | -5.48%-7.07% | -8.51%-10.11% | -15.24%-21.86% | -17.74%-35.09% |
| Max drawdown duration | KONG IMCG | 64d81d | 123d43d | 315d206d | 713d1060d |
Trading data
KONG | IMCG | |
Last sale 11/2/2026 at 2:30 PM | $93.21 | |
| Previous close 11/02/2026 | $93.22 | |
| Consolidated volume 11/02/2026 | ||
| Average volume 30 days | ||
| Average discount or premium 30 days | ||
| Average Bid/Ask spread 30 days |
Replication quality
Data as of October 30, 2026
1-year trailing difference
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KONG
is actively managed and doesn’t replicate an indexKONG | IMCG | |
|---|---|---|
| Tracking error | ||
| Tracking difference | ||
| 1 year cumulative return difference | ||
| Best | ||
| Worst | ||
| Daily return difference | ||
| Average | ||
| Worst | ||
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Main metrics
Last update 11/2/2026 at 2:30 PM
Live
Closed
KONG | IMCG | |
|---|---|---|
| Last price | – | $93.21 |
| 1D performance | – | -0.01% |
| AuM | $21.52 M | $4.03 B |
| E/R | 0.89% | 0.06% |
Characteristics
KONG | IMCG | |
|---|---|---|
| Management strategy | Active | Passive |
| Provider | Formidable | iShares |
| Benchmark | - | Morningstar US Mid Cap Broad Growth Index |
| N° of holdings | 34 | 257 |
| Asset class | - | Equities |
| Trailing 12m distribution yield | Join | Join |
| Inception date | July 21, 2021 | June 28, 2004 |
| ESG | No | No |
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Exposure
Countries
KONG
USA
97.18%
Other
2.82%
IMCG
USA
94.95%
Other
5.05%
Sectors
KONG
Technology
39.9%
Industrials
18.94%
Healthcare
13.89%
Finance
13.53%
Other
13.74%
IMCG
Technology
26.04%
Industrials
20.68%
Finance
14.1%
Healthcare
8.6%
Non-Energy Materi.
7.7%
Other
22.87%
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Diversification
KONG
Total weight of top 15 holdings out of 15
57.09%
IMCG
Total weight of top 15 holdings out of 15
18.47%
Top 15 holdings
Data as of September 30, 2026
KONG
ServiceNow, Inc.
6.47%
Microsoft Corp.
6.24%
F5, Inc.
4.29%
Fastenal Co.
4.10%
EMCOR Group, Inc.
4.02%
NVIDIA Corp.
3.87%
Synopsys, Inc.
3.39%
Interactive Brokers Group, Inc.
3.30%
Meta Platforms, Inc.
3.29%
Arista Networks, Inc.
3.25%
Texas Pacific Land Corp.
3.18%
GE Vernova, Inc.
3.10%
Snap-On, Inc.
3.03%
Chemed Corp.
2.84%
Cboe Global Markets, Inc.
2.73%
IMCG
Snowflake, Inc.
1.59%
Cloudflare, Inc.
1.54%
Fortinet, Inc.
1.54%
Dell Technologies, Inc.
1.50%
Freeport-McMoRan, Inc.
1.39%
Datadog, Inc.
1.26%
Johnson Controls International Plc
1.25%
Robinhood Markets, Inc.
1.21%
Lumentum Holdings, Inc.
1.19%
Bloom Energy Corp.
1.10%
Motorola Solutions, Inc.
1.02%
Cummins, Inc.
0.98%
Hilton Worldwide Holdings, Inc.
0.97%
Ecolab, Inc.
0.96%
DoorDash, Inc.
0.96%
Frequently asked questions about KONG and IMCG
How have the KONG and IMCG ETFs performed in 2026?
As of October 30, 2026, KONG is up 4.58% year-to-date (YTD), while IMCG has returned 17.17%. That puts IMCG better performer ahead so far this year.
Which ETF is attracting more investor money: KONG or IMCG?
Year-to-date, the KONG ETF saw -$2M in flows, compared to +$412M for IMCG.
Which ETF is more volatile: KONG or IMCG?
Over the past year, KONG had a volatility of 11.94%, while IMCG experienced 17.56%.
Which ETF is bigger: KONG or IMCG?
As of October 30, 2026, KONG holds $21.52 M in assets under management (AUM), while IMCG manages $4.03 B.
What sectors do the KONG and IMCG ETFs invest in?
KONG leans toward sectors like Technology, Industrials and Healthcare. Meanwhile, IMCG focuses on Technology, Industrials and Finance.
What are the top holdings of the KONG ETF and IMCG ETF?
KONG top holdings include ServiceNow, Inc., Microsoft Corp. and F5, Inc.. IMCG holds in its top three: Snowflake, Inc., Cloudflare, Inc. and Fortinet, Inc..
Which ETF is more diversified: KONG or IMCG?
KONG holds 34 securities with 57.09% of its assets in the top 15. IMCG has 259 securities and a top 15 weight of 18.47%.
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