DIVLvsBDVGETF Comparison
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Madison Dividend Value ETF (DIVL) belongs to the US High Dividend segment. iMGP Berkshire Dividend Growth ETF (BDVG) is part of the US Multi-Factor segment. DIVL's top 3 sector exposures are Finance, Energy and Healthcare. In contrast, BDVG's top sector exposures are Technology, Finance and Industrials. DIVL is more expensive with a Total Expense Ratio (TER) of 0.65%, versus 0.55% for BDVG. DIVL is up 11.34% year-to-date (YTD) with -$4M in YTD flows. BDVG performs better with 16.34% YTD performance, and +$8M in YTD flows. Run a side-by-side ETF comparison of DIVL and BDVG below, and assess how they stack up in performance, liquidity, risk, exposure, holdings, and more, helping you select the best ETF for your investments.
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DIVL vs BDVG performance and flow charts
Performance
Cumulative Flows
Historic performance and flows
Data as of 07/30/2026
| 1M | 3M | YTD | 1Y | 3Y | 5Y | ||
|---|---|---|---|---|---|---|---|
| Perf. | DIVL BDVG | +4.05%+3.71% | +0.96%+8.86% | +11.34%+16.34% | +14.24%+22.14% | n/a+49.17% | n/an/a |
| Flows | DIVL BDVG | +$635K+$8M | +$635K+$8M | -$4M+$8M | -$4M+$8M | -+$14M | -- |
Volatility and drawdown
| 3M | 1Y | 3Y | 5Y | ||
|---|---|---|---|---|---|
| Volatility | DIVL BDVG | +10.72%+10.23% | +10.85%+9.87% | n/a+11.71% | n/an/a |
| Max drawdown | DIVL BDVG | -3.21%-2.48% | -6.99%-6.71% | n/a-14.18% | n/an/a |
| Max drawdown duration | DIVL BDVG | 76d32d | 147d74d | n/a211d | n/an/a |
Trading data
DIVL | BDVG | |
Last sale 7/31/2026 at 1:30 PM | $25.30 | $14.83 |
| Previous close 07/30/2026 | $25.25 | $14.85 |
| Consolidated volume 07/30/2026 | ||
| Average volume 30 days | ||
| Average discount or premium 30 days | ||
| Average Bid/Ask spread 30 days |
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Main metrics
Last update 7/31/2026 at 1:30 PM
Live
Closed
DIVL | BDVG | |
|---|---|---|
| Last price | $25.30 | $14.83 |
| 1D performance | +0.22% | -0.11% |
| AuM | $63.11 M | $18.50 M |
| E/R | 0.65% | 0.55% |
Characteristics
DIVL | BDVG | |
|---|---|---|
| Management strategy | Active | Active |
| Provider | Madison Investments | iM Global Partner |
| Benchmark | - | - |
| N° of holdings | 35 | 37 |
| Asset class | - | - |
| Trailing 12m distribution yield | Join | Join |
| Inception date | August 15, 2023 | June 30, 2023 |
| ESG | No | No |
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Exposure
Countries
DIVL
USA
93.15%
Other
6.85%
BDVG
USA
85.41%
Other
14.59%
Sectors
DIVL
Finance
17.66%
Energy
15.39%
Healthcare
14.27%
Consumer Non-Cycl.
12.84%
Industrials
12.45%
Technology
8.41%
Other
18.98%
BDVG
Technology
23.22%
Finance
15.39%
Industrials
11.71%
Consumer Non-Cycl.
9.25%
Healthcare
9.16%
Energy
8.15%
Other
23.12%
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Diversification
DIVL
Total weight of top 15 holdings out of 15
56.51%
BDVG
Total weight of top 15 holdings out of 15
53.96%
Top 15 holdings
Data as of June 30, 2026
DIVL
Johnson & Johnson
5.49%
Exxon Mobil Corp.
4.40%
Chevron Corp.
4.37%
NextEra Energy, Inc.
4.15%
Texas Instruments Incorporated
4.13%
US4385162056
4.05%
AbbVie, Inc.
3.69%
Bunge Global SA
3.57%
Procter & Gamble Co.
3.49%
Union Pacific Corp.
3.43%
Analog Devices, Inc.
3.37%
Illinois Tool Works Inc.
3.22%
CME Group, Inc.
3.16%
The Home Depot, Inc.
3.02%
ConocoPhillips
2.97%
BDVG
Dell Technologies, Inc.
6.80%
Cisco Systems, Inc.
4.70%
Nucor Corp.
4.36%
JPMorgan Chase & Co.
4.25%
AbbVie, Inc.
4.11%
Apple, Inc.
4.04%
Chevron Corp.
3.57%
Bank of America Corp.
3.41%
Norfolk Southern Corp.
2.98%
QUALCOMM, Inc.
2.81%
Microsoft Corp.
2.80%
PPL Corp.
2.62%
Lockheed Martin Corp.
2.59%
Waste Management, Inc.
2.51%
Emerson Electric Co.
2.42%
Frequently asked questions about DIVL and BDVG
How have the DIVL and BDVG ETFs performed in 2026?
As of July 30, 2026, DIVL is up 11.34% year-to-date (YTD), while BDVG has returned 16.34%. That puts BDVG better performer ahead so far this year.
Which ETF is attracting more investor money: DIVL or BDVG?
Year-to-date, the DIVL ETF saw -$4M in flows, compared to +$8M for BDVG.
Which ETF is more volatile: DIVL or BDVG?
Over the past year, DIVL had a volatility of 10.85%, while BDVG experienced 9.87%.
Which ETF is bigger: DIVL or BDVG?
As of July 30, 2026, DIVL holds $63.11 M in assets under management (AUM), while BDVG manages $18.50 M.
What sectors do the DIVL and BDVG ETFs invest in?
DIVL leans toward sectors like Finance, Energy and Healthcare. Meanwhile, BDVG focuses on Technology, Finance and Industrials.
What are the top holdings of the DIVL ETF and BDVG ETF?
DIVL top holdings include Johnson & Johnson, Exxon Mobil Corp. and Chevron Corp.. BDVG holds in its top three: Dell Technologies, Inc., Cisco Systems, Inc. and Nucor Corp..
Which ETF is more diversified: DIVL or BDVG?
DIVL holds 35 securities with 56.51% of its assets in the top 15. BDVG has 38 securities and a top 15 weight of 53.96%.
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